Shaz Memon

Shaz Memon

Author at Dentistry Online

Shaz Memon is the creative director of Digimax Dental – a dental marketing agency
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Dental SEO versus PPC: choosing the best strategy for your dental practice

Shaz Memon weights up the pros and cons of dental SEO versus pay-per-click (PPC) advertising to work out which digital marketing model is best for dental practices. Navigating the world of digital marketing can be challenging for dental practices. One key decision to make is whether to invest in dental search engine optimisation (dental SEO)…

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Things they don’t tell you when designing a website

Shaz Memon, the Marketing Expert, discusses what to look out for and avoid when searching for a dental website design agency. I won’t insult your intelligence by saying ‘These are the things website designers don’t want you to know!’ as that would be a bit naff. So instead… These are some of the most common…

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Experience Marketing for Dentists: A practical guide from the five-star hospitality sector

Experience Marketing for Dentists is the latest book by Shaz Memon: dental marketer, entrepreneur, best-selling author, producer and philanthropist. This is not a typical book about marketing. Most marketing is pointless without wow-moments in your business. This is a book about growing your business without spending a penny more on marketing. Every dental practice growing…

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Dental marketing optimisation for every dental practice

From patient testimonials to online blogs, Shaz Memon provides 31 tips for perfecting the marketing of your dental practice.  1. Jaw-dropping dental web design You have less than five seconds in which a patient decides to stay on and invest their time on your website or leave. Don’t be part of the huge bounce rate problem!…

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I lost a patient after they Googled my name

This month, Shaz Memon, the Marketing Expert, provides a list of strategies to bolster your Google profile and advance your career. Most of us may be reluctant to acknowledge it, but we often engage in Google searches about one another. Beyond mere curiosity, this act aims to assess the standing of individuals recently encountered, particularly…

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Using Instagram to grow your practice

Shaz Memon, marketing expert and Dental Practice Accelerator’s newest mentor, shares tips on how to grow your practice’s Instagram account. Regardless of our personal feelings towards social media, many of our target patients are active on Instagram or are influenced by those who are, such as children influencing their parents. The following concepts are just…

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The ultimate guide to five-star email etiquette

In this month’s Marketing Expert column, Shaz Memon discusses how to implement a five-star email etiquette with powerful customer service phrases. Elevate your practice communications and referral marketing by learning powerful service phrases from the five-star hospitality industry. By changing a few words to inject enthusiasm and personalisation, you can elevate your brand experience over…

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The Marketing Expert – the agony of self-promotion

Shaz Memon, the Marketing Expert, explains why the dental profession needs to look at self-promotion in a different way. More people dislike self-promotion than those who are comfortable with it. Indeed, there are more people who dislike those who self-promote than those who appreciate such individuals (especially in dentistry!) After all, it’s a profession that…

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Memonade – fuel for dental pros

Introducing Memonade: the revolutionary energy drink designed exclusively for dental professionals. Memonade, a groundbreaking energy drink formulated specifically for dental professionals, is set to transform workdays in dental practices across the nation. With its unique blend of energising ingredients, Memonade promises to boost productivity, improve efficiency and help dental pros perform at their best. Key…

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Britain’s dumbest dentist caught on CCTV?

After ‘Britain’s dumbest dentist’ was caught on CCTV attempting to steal an award-winning dental website, Digimax states that there’s an easier way to get your hands on one.  ‘Britain’s dumbest dentist’ has been caught on CCTV. Footage has revealed him attempting to break into the Digimax office to steal an award-winning dental website. He steals…

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The Marketing Expert – Instagram for Dentists: the second edition is here

Shaz Memon, the Marketing Expert, has released the second edition of his book, Instagram for Dentists. Shaz Memon has released the second edition to his bestselling book, Instagram for Dentists. The book provides insightful tips and advice for getting the most out of Instagram for dental professionals. From building your dental practice to creating your…

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The Marketing Expert – the dangers of ‘one stop shop’ marketing

This month Shaz Memon, the Marketing Expert, discusses why ‘one stop shop’ marketing is the worst mistake you can make for your company. I always thought that successful businesses must have an upsell. In a supermarket, you’ll see batteries, chewing gum and magazines by the till. At a coffee shop, you’ll see the muffins or…

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The Marketing Expert – don’t make these mistakes with your dental Google Business listing

This month the Marketing Expert, Shaz Memon, discusses how to boost your chances of your dental Google Business ranking higher in search results. As a Search Engine Optimiser (someone who helps practices rank high in Google), I often get asked: ‘How can we make our Google Business list appear higher in the search results?’ Before…

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90 seconds with…Shaz Memon

We find out about Shaz Memon, the man behind Digimax, what he’s passionate about away from dental marketing and website design and what made him cry his eyes out. Please introduce yourself. I am Shaz Memon. Author, marketer, designer and philanthropist. Founder of Digimax Dental, Clinics and Wells on Wheels. Author of Instagram for Dentists…

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The Marketing Expert – a social media survival guide for introverts

  For this month’s Marketing Expert column, Shaz Memon offers a guide to help introverted dentists with their social media marketing.  The introverts among us must have been oddly conflicted by lockdown. Without the expectation of socialising, we could stay safely cosseted in our own small world. Unsociable but guilt-free, as it were. Nor were…

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The Marketing Expert – introducing Digimax

Shaz Memon introduces Digimax and outlines why it offers clients unique work, incomparable with anything else in dentistry. Digimax is the world’s highest rated dental marketing agency based in Marylebone, London. We have been helping practices stand out and grow since 2003. Our team consists of dental web designers, SEO experts, branding specialists and graphic…

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The Marketing Expert – dealing with scammers and extortion gangs on Google reviews

Shaz Memon reports on a new extortion method targeting dental practices’ Google reviews and how to deal with this. I don’t need to explain how powerful Google reviews are. If your practice has lots of five-star patient reviews, this is a catalyst for consistent patient acquisition. And it’s an excellent way to build trust with…


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