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Chris Barrow explains why marketing your practice and services to potential new patients is so important now as we head back to practice. Return to work Moving into the return to work phase will highlight a backlog of patients needing treatment. Whether it’s emergency, functional repair or elective treatments, practices are very busy. But Chris…
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In this video, Chris Barrow explains why practices will want to keep the conversation going with patients in preparation for the lockdown to end. Keeping the conversation going During his Extreme Business Regeneration Programme, Chris asks practices: Will the lockdown come to an end? Will your dental business return to work? And will people still…
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Are you offering a smile wish list at your dental practice? Chris Barrow explains why every practice should be using it. Chris Barrow believes that you should use the list as part of a new patient experience and also existing patients. The smile wish list asks questions about feelings, opinions and also emotion-based questions. A…
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Chris Barrow explains how to turn a patient who has reached the end of their treatment into a brand ambassador. What can you say to an emotionally happy patient that would engage them as a brand ambassador? The MRCREST list for example is a list to follow at the end of treatment. Creating brand ambassadors…
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The London Dentistry Show is on its way – and it’s set to be a substantial affair. Coming this autumn, the show is completely free to attend, and promises to be the capital’s premier dental event. It takes place on Friday 13 and Saturday 14 September at Olympia London, where it will showcase the latest concepts…
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Three days in, Chris Barrow lets us know how the Fivegoforth challenge, a 1,000-mile bike ride from Land’s End to John O’Groats, is going. He also gives us a quick update on the total raised so far and how the team are feeling at the moment. For more information, to donate or to have the…
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Chris Barrow discusses how the rise of the well-informed, technology-savvy patient over the last decade has led to the evolution of aesthetic dental team Cast your mind back 10 years and take a moment to think about how the business of dentistry has changed. It’s all too easy to start a list of ‘things that…
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Chris Barrow considers the best way to tell associates that changing market forces will affect their pay Before commenting on how not to tell an associate dentist you’re cutting their pay (and offering some insights on how to tell them) let’s establish some ground rules. I accept that this article may well be read by…
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Wondering whether to attend this year’s Stars of Dentistry? Chris Barrow gives a few words of encouragement explaining why it’s an event you just can’t miss. Chris Barrow, a leading dental coach, explains why he will be attending Dentistry 17: Stars of Dentistry this summer. Renowned for helping countless dentists significantly grow their practices, Chris describes…
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Chris Barrow weighs up the good news and bad news hitting the profession. I returned from my recent sailing holiday (and wedding) to discover that more of my friends and clients in both NHS and private dentistry have decided to sell their practices. Recent history around the ‘distress’ of maintaining compliance standards, competitive edge and…
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Chris Barrow speaks to Practice Plan about what to expect from his Dental Business Theatre session at The Dentistry Show. In anticipation of The Dentistry Show taking place in Birmingham in just a few weeks, Practice Plan, which for the first time has curated the programme in the Dental Business Theatre, provides an insight as…
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The founder of 7connections business coaching, Chris Barrow, highlights three main marketing methods for UK dental practices. Where is the ‘pain point’ in dental practice marketing right now? Thirteen years ago you might have asked, ‘Where do I start?’ Many practice owners and managers weren’t convinced that they even needed a marketing strategy. Up until…
