Marketing

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Navigate the marketing maze with Hillyard MacDonald
Neil Hillyard discusses how specialists in orthodontic marketing, Hillyard MacDonald, can assist in future-proofing your practice, unlocking growth, empowerment and…
Dentistry
Sponsored
Building an elite dental marketing agency
Ronak Patel shares the details of Altitude Lifestyle’s rise to success as a leading dental marketing agency throughout the US,…
Business
Sponsored
Experience Marketing for Dentists: A practical guide from the five-star hospitality sector
Experience Marketing for Dentists is the latest book by Shaz Memon: dental marketer, entrepreneur, best-selling author, producer and philanthropist. This…
Dentistry
Dental marketing optimisation for every dental practice
From patient testimonials to online blogs, Shaz Memon provides 31 tips for perfecting the marketing of your dental practice.  1.…
Columnists
I lost a patient after they Googled my name
This month, Shaz Memon, the Marketing Expert, provides a list of strategies to bolster your Google profile and advance your…
Marketing
How to create quality content with the three Ss
This month, Simon Chard discusses the key to creating content, and how it will create huge growth for your brand.…
Business
Shaz Memon becomes Dental Practice Accelerator mentor
The next round of Dental Practice Accelerator is still open for entries! Grow your practice’s social media with the help…
Private Practice
A guide to growing your practice
A match made in heaven: Cally Walker looks at the four important elements needed to help grow your practice .…
Marketing
Meta’s Threads: the dentist’s guide to leveraging the latest social media platform
Emma Petty answers the most common questions about Meta’s Instagram-branded app, Threads, and explores how dentists can incorporate it into…
Dentistry
Transforming dental labs into social media success stories
With a wealth of experience in social media marketing in the dental industry, Hazel Woodward discusses how labs can benefit…
Laboratory
The Marketing Expert – the agony of self-promotion
Shaz Memon, the Marketing Expert, explains why the dental profession needs to look at self-promotion in a different way. More…
Dentistry
Ironing out the Creases – what not to do in facial aesthetics marketing
This month, Shaadi Manouchehri discusses the laws surrounding the marketing of facial aesthetics treatments, including Botox, and explains some key…
Aesthetic dentistry
The four Cs of the treatment buying cycle – consideration
This month Bhavin Bhatt discusses the importance of consideration in the Invisalign buying cycle and how to win the Invisalign…
Orthodontics
Take the time to invest in your dental showroom
Sylvia Njoki explains why a showroom is one of the best examples of marketing. No matter what stage of life,…
Dentistry
Practice makes perfect – generating quality not quantity
Nigel Jones highlights that by changing your marketing to manage new patients, you can boost the chance of filling your…
Dentistry
Seven ways to make your marketing work hard for you
Bhavna Doshi takes a look at focusing on a targeted approach to marketing, and how to make it work for…
Marketing
The Dental Business Futurist – Is it just money down the drain?
Not knowing your return on investment for your marketing campaigns is throwing money down the drain, Chris Barrow says. Yet…
Dentistry
Marketing for success
Ian Ellis explores the different things a dental practice should consider when marketing for new patients and offering new treatments.…
Marketing
Sponsored
Dental marketing – the ‘magical formula’ is a bespoke approach
Sam Jethwa explains how he uses his Instagram account to market his dental practice through a number of different strategies.…
Dentistry
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