Hassan Mushaid

Hassan Mushaid

Author at Dentistry Online

Hassan is a qualified dental nurse who has worked in every role for some of the UK's leading dental practices. Voted for three consecutive years on Dentistry's most influential lis, he is also the creative director of The Creative Composite, he has built up a reputation for being one of dentistry's most tenacious dental marketing consultants offering services from website designs, SEO, social media marketing and in-house marketing campaigns.
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The new era of digital marketing in dentistry

Hassan Mushaid explores changes to dental practice marketing in the digital era. With the advent and popularisation of the internet over the course of the 21st century, digital marketing has spawned. It has begun to rapidly evolve, especially for small businesses like dental practices. Marketing, before the digital era, was leaps and bounds behind the … Continued

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Why social media is important for small businesses

Social media is one of the most easily accessible and effective means of marketing we have available to us today, Hassan Mushaid believes. Businesses have always been encouraged to ‘take the product to the customer’, well in today’s society everyone is on social media, almost everyone has social media accounts and are constantly accessing them … Continued

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The subscriber-based business model

The subscriber-based business model has been around for decades and was first made popular by magazines and newspapers who boldly applied this model before it became the norm. They allowed readers to subscribe to a fixed product every month, the product was sent straight to their reader’s door via a mail-order service. You’re probably wondering: … Continued

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Making your patients feel important

Hassan Mushaid explains how to make your patients feel important. If you are sat with your family then the following question won’t apply to you, however, if you are sat at work, in a public area or sat on public transport, ask yourself this question: Who is the most important person in the room, the … Continued

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What is SEO and how does it affect your dental practice?

SEO stands for search engine optimisation. This is a strategy that, if used well, improves your chances of being noticed by potential clients. Search engines such as Google, Bing and Yahoo are becoming the leading means of enquiry and referral. For your business to do well and for you to be able to attract new … Continued

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