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Conversation marketing
It’s time to start applying ourselves to some serious marketing, not just for the autumn sales campaign but also to…
Dentistry
And the winner is . . .
Not many dentists would consider giving away £20,000 worth of treatment to be a sensible way of running a practice.…
Dentistry
Adopting email netiquette
It is startling to find that, in this day and age, some companies have still not realised the importance of…
Dentistry
Three steps to the sale
I believe there is a three-step process that drives the sale of anything people buy. If you find yourself having…
Dentistry
Bristol comes out fighting
Bristol is home to one of the smallest dental schools in the UK, a fact its staff and students are…
Dentistry
Power of the press
Advertising and PR are still relatively new concepts to most UK dentists, yet interest in them is booming. That is…
Dentistry
An online presence
Many practice managers dwell over whether their businesses should have a website. In my opinion even dental practices, which invariably…
Dentistry
New patient charges confirmed
Corroborating the story first leaked in Dentistry magazine’s 16 June issue, the Government has announced a proposed system for new…
Dentistry
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