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Oral cancer screening in general practice
Oral cancer screening and awareness has been increasing in both the media and with patients. Many patients attending general practice…
Dentistry
Conversation marketing
It’s time to start applying ourselves to some serious marketing, not just for the autumn sales campaign but also to…
Dentistry
Does your logo reflect the right you?
The British Dental Practice Managers’ Association (BDPMA) recently undertook a logo review in line with the organisation’s general strategic overhaul.…
Dentistry
Restoration of a fractured upper incisor
This patient presented with a fractured upper left lateral incisor. The tooth had previously been restored successfully for many years…
Dentistry
Keeping schtum
Confidentiality is the cornerstone of good practise. All patients expect that personal and clinical information about them will be held…
Dentistry
Keeping dental implants healthy
One of the most important factors for long-term success of dental implants is the maintenance of healthy peri-implant tissues. In…
Dentistry
To drill or not to drill
Successful relationships between dentists and patients depend on trust and goodwill. Preserving the rapport is crucial, but the balance within…
Dentistry
Nice deal for patients?
For many years now patients have been familiar with the dental mantra ‘visit your dentist every six months’. Many practices…
Dentistry
Treating patients not plaintiffs
While many claims in the courts for damages against dentists can at first appear easily defensible, it all too often…
Dentistry
Slow but safe
I was watching a fascinating series on television about the pioneers of surgery a while ago and was amazed at…
Dentistry
Financial times
A junior colleague recently asked me when she should start seeking financial advice – should she speak to an adviser…
Dentistry
First impressions count
Ask most dentists how much they spend on marketing each year and the response is likely to be a few…
Dentistry
Creating endodontic excellence: seeing what is really there
Among many other talents, great football players have two in abundance. One is never looking rushed on the ball. They…
Dentistry
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