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Your marketing solutions
Q. I’ve tried advertising in the local papers several times, but I hardly get any enquiries from the adverts. What…
Dentistry
Career opportunities for the dental nurse
The good news is that there are plenty of career opportunities for dental nurses. In my experience, dental nurses have…
Dentistry
The unlikely educational resource for your practice
When dentists think about continuing education, they may think of the typical one-day clinical seminar with a speaker presenting information…
Dentistry
Behavioural change management in periodontal care
Behavioural change has to occur in two arenas for it to work. The first is in the minds of the…
Dentistry
Putting ideas into action
There really is no magic to running a financially successful dental practice, as the majority of our clients know. There…
Dentistry
Getting the message across
Image, as regular readers of Blue Horizons articles will be aware, is vital to a practice’s success. To your patients,…
Dentistry
Opportunity knocks
In April, change was forced upon us all. For some it was a time of great uncertainty and worry, while…
Dentistry
How to beat the summer blues
Every month I spend a full day on the telephone with my clients – that’s 15 minutes with each of…
Dentistry
Reaping the rewards
With so many demands made on a practice budget, it is important that any expenditure you make will benefit your…
Dentistry
Sales reps: the new industry experts?
Admit it, when sales representatives come into your dental practice, they are often not given easy access to you, are…
Dentistry
A competitive advantage
NHS dentistry is facing its biggest shake up in 50 years. Under increasing pressure to improve both productivity and raise…
Dentistry
Picking your practice
At some stage after graduation, many dentists will find themselves looking for a new practice and there will be many…
Dentistry
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