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Clear filters
Conversation marketing
It’s time to start applying ourselves to some serious marketing, not just for the autumn sales campaign but also to…
Dentistry
Communicating with your patient
Dentistry, as with much in this world, is all about communication. Successful periodontal treatment outcomes are about patients taking on…
Dentistry
The end of an era
It is with regret that the British Dental Receptionist Association (BDRA) has announced it will be discontinued from 31 December.…
Dentistry
Keeping schtum
Confidentiality is the cornerstone of good practise. All patients expect that personal and clinical information about them will be held…
Dentistry
Sealing the deal
Many articles have been written about aspects of the sale process, but this two-part series identifies the key problems that…
Dentistry
How to beat the summer blues
Every month I spend a full day on the telephone with my clients – that’s 15 minutes with each of…
Dentistry
Nothing beats good manners
Most receptionists place great value on offering excellent customer care, whilst working in a busy, high-pressure dental reception. However, your…
Dentistry
Opening soon?
It’s easy to see why the notion of starting up a new practice can appear so attractive to many dentists.…
Dentistry
Safe and sound
It is only natural that dentists want to make their practices as safe as possible. Accidents happen relatively rarely but…
Dentistry
Treating patients not plaintiffs
While many claims in the courts for damages against dentists can at first appear easily defensible, it all too often…
Dentistry
Boutique surgery
So there I was, in Herefordshire at 9pm on a cold Monday night in early March, following directions to an…
Dentistry
An online presence
Many practice managers dwell over whether their businesses should have a website. In my opinion even dental practices, which invariably…
Dentistry
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