By the end of this session, participants will be able to recommend Invisalign treatment ethically and transparently while supporting informed patient decision making.
This webinar will help you to develop an ethical, patient-centred approach to recommending Invisalign treatment that prioritises informed choice, clinical suitability and professional integrity.
Learning outcomes
- Understand the ethical principles involved in discussing and recommending Invisalign treatment
- Communicate treatment benefits, limitations, risks, alternatives, and costs transparently
- Apply patient-centred sales techniques without pressure, misleading claims, or conflicts of interest.
Dentistry Webinar - Live Webinar
16 September 7:00pm, London UK
Building trust in Invisalign treatment decisions
Speaker: David Bretton
The speaker
David Bretton graduated from Newcastle University Dental School in 2013. He has won multiple awards including Best Young Dentist at both the Dentistry and Private Dentistry Awards and Young Dentist of the Year at The Dental Awards.
David is a highly motivated dentist who has been referred to as a ‘rising star’ in the dental media. He has completed further postgraduate training in restorative and cosmetic dentistry and orthodontics.
He has completed a post graduate diploma in endodontics and clear aligner therapy and dedicates most of his time now to minimal invasive smile makeovers including Invisalign, tooth whitening and composite bonding.
David has completed over 1,500 Invisalign cases and now spends a lot of his time teaching and mentoring other dentists in this area through Align and The Aligner Dental Academy. He also lectures on composite bonding and the Smilefast system and this has taken him around the UK and also to the USA where he has lectured in Miami, Chicago, Los Angeles and Las Vegas.
- The chairside 3D printing playbook: evidence meets everyday dentistry
- Digital dentures with Medit
- The two growth levers most practices forget: existing patients and the community on your doorstep
- Indemnity in action: real cases, real decisions, real support
- The anatomy of a high-converting dental website in 2026.
