Self-employed by contract, disengaged by design?
Dental practices rely on self-employed associates, yet still use employed-team engagement models.
This webinar explores why that mismatch hurts performance, and how leaders can flex behaviours to improve associate engagement, consistency and profitability without crossing self-employed boundaries.
Learning outcomes
- Understand the key differences between employed and self-employed motivators
- Spot where current engagement approaches unintentionally disengage associates
- Adapt leadership behaviours to increase associate buy-in without crossing boundaries
- Improve associate performance and profitability through clearer expectations
- Lead more confident, constructive conversations with self-employed clinicians.
Speaker: Mark Topley
Mark Topley is a leadership and culture specialist working with dental practice owners and practice managers through Exceptional Team Performance. His work builds practices where the standards hold when the owner isn't in the building, and he works with principals and managers together, because that is where most of the friction sits.
He has spent 25 years in dentistry, including thirteen years leading the charity Bridge2Aid in Tanzania. He runs the Practice Manager Bootcamp in partnership with Practice Plan, speaks at the BDA, the Dentistry Show, FDI and Dentown, and writes regularly for Dentistry.
This Continuing Professional Development (CPD) activity fully complies with the CPD requirements of the General Dental Council. FMC certifies this activity for one hour of enhanced CPD in the subject of Self-employed by contract, disengaged by design?
This CPD meets the criteria for the GDC’s development outcome B
Data notice: This Webinar is hosted by Dentistry.co.uk (Finlayson Media Communications Ltd) on behalf of Purpose Driven Business who is the Data Controller for your registration and attendee data. We act as Data Processor and will share your registration and attendance details with them for webinar administration and follow-up. See our Webinar Terms & Conditions for more details.
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