Released
19
April 2026
Webinar
Self-employed by contract, disengaged by design?
Speaker(s): Mark Topley
1CPD
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Webinar Details
The Speaker
CPD Certificate

Self-employed by contract, disengaged by design?

Dental practices rely on self-employed associates, yet still use employed-team engagement models.

This webinar explores why that mismatch hurts performance, and how leaders can flex behaviours to improve associate engagement, consistency and profitability without crossing self-employed boundaries.

Learning outcomes

  • Understand the key differences between employed and self-employed motivators
  • Spot where current engagement approaches unintentionally disengage associates
  • Adapt leadership behaviours to increase associate buy-in without crossing boundaries
  • Improve associate performance and profitability through clearer expectations
  • Lead more confident, constructive conversations with self-employed clinicians.

Speaker: Mark Topley

Mark Topley is a leadership, culture and performance coach who helps dental practice owners build teams that hold their standards without the owner carrying everything.

Drawing on 25+ years in dentistry, and his own experience of burnout, Mark works with principals and practice managers across the UK, and speaks regularly at events including the Dentistry Show, BDA and BDIA.

He writes for Dentistry and Private Dentistry, and runs the Practice Manager Bootcamp.

Please login to receive a certificate

This Continuing Professional Development (CPD) activity fully complies with the CPD requirements of the General Dental Council. FMC certifies this activity for one hour of enhanced CPD in the subject of Self-employed by contract, disengaged by design?

This CPD meets the criteria for the GDC’s development outcome B

Data notice: This Webinar is hosted by Dentistry.co.uk (Finlayson Media Communications Ltd) on behalf of Purpose Driven Business who is the Data Controller for your registration and attendee data. We act as Data Processor and will share your registration and attendance details with them for webinar administration and follow-up. See our Webinar Terms & Conditions for more details.

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