The Marketing Expert
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What is the ROI from dental SEO?
Organic search versus paid advertising: Shaz Memon explores whether organic traffic via Google is the best way to attract the…
Business
Sponsored
How to become famous
Establishing a name patients respect: Shaz Memon shares his guide to building a strong dental care within your local community…
Business
Sponsored
DIY SEO tips for better online visibility
Shaz Memon, the Marketing Expert, shares easy monthly tasks to enhance your dental practice’s online presence. Search engine optimisation (SEO)…
Business
Dental SEO versus PPC: choosing the best strategy for your dental practice
Shaz Memon weights up the pros and cons of dental SEO versus pay-per-click (PPC) advertising to work out which digital…
Dentistry
Dental marketing optimisation for every dental practice
From patient testimonials to online blogs, Shaz Memon provides 31 tips for perfecting the marketing of your dental practice. 1.…
Columnists
The ultimate guide to five-star email etiquette
In this month’s Marketing Expert column, Shaz Memon discusses how to implement a five-star email etiquette with powerful customer service…
Marketing
The Marketing Expert – the agony of self-promotion
Shaz Memon, the Marketing Expert, explains why the dental profession needs to look at self-promotion in a different way. More…
Dentistry
Memonade – fuel for dental pros
Introducing Memonade: the revolutionary energy drink designed exclusively for dental professionals. Memonade, a groundbreaking energy drink formulated specifically for dental…
Dentistry
Sponsored
The Marketing Expert – Instagram for Dentists: the second edition is here
Shaz Memon, the Marketing Expert, has released the second edition of his book, Instagram for Dentists. Shaz Memon has released…
Private Practice
The Marketing Expert – don’t make these mistakes with your dental Google Business listing
This month the Marketing Expert, Shaz Memon, discusses how to boost your chances of your dental Google Business ranking higher…
Dentistry
The Marketing Expert – what I learned from losing my first ever client
This month, Shaz Memon, the Marketing Expert, opens up about one the biggest mistakes he would ever make and what…
Dentistry
The Marketing Expert – a social media survival guide for introverts
For this month’s Marketing Expert column, Shaz Memon offers a guide to help introverted dentists with their social media…
Dentistry
The Marketing Expert – business ownership: build it and they’ll come
This month the Marketing Expert, Shaz Memon, shares advice on business ownership, including what to expect and how to feel…
Dentistry
The Marketing Expert – should practice owners have their own Instagram account?
Shaz Memon questions whether practice owners should run their own Instagram accounts as well as a business account. ‘I don’t…
Marketing