Posted in Posts
Neil Sikka explains how you can help to change your practice’s mindset. Last month we looked at how adopting a growth mindset can help you to advance in life. Let’s expand this and consider how a growth mindset can help to grow your practice. Carol Dweck, the theorist behind ‘growth mindset’ identified five key themes … Continued
Posted in Posts
Neil Sikka looks at ways of changing your mindset to maximise your potential. The view you adopt of yourself profoundly affects the way you lead your life. Having the correct mindset is key to unlocking your potential. World-renowned psychologist, Carol Dweck, has carried out decades of research on success, exploring the idea that adopting a … Continued
Posted in Posts
Neil Sikka encourages you to explore your patients’ perception of your practice, versus the identity you want to portray. In previous articles we have covered: Intention – what will you and your practice be remembered for Purpose – discovering the best ways to create and retain loyal patients Freedom – enjoying your life as a … Continued
Posted in Posts
It’s important to make sure your patients leave your practice with a good feeling, Neil Sikka says. Companies throughout the world spend millions of pounds trying to persuade us to buy their products and use their services. They use ‘subliminal marketing’ to connect with us in a way that draws us in. By delivering messages … Continued
Posted in Posts
What is your business intention, Neil Sikka questions. Viktor Frankl, holocaust survivor and renowned psychiatrist, wrote extensively about his experiences in Auschwitz. He made many profound statements but there is one that always stays in my mind. ‘Between stimulus and response there is a space. In that space is our power to choose our response. … Continued
