Tooth fairy is hit by recession

The average payout for children’s teeth has decreased by 6% since last year, according to a new survey.

An estimated £22.1 million will be left under children’s pillows this year, which is £1.3 million less than last year, according to findings from savings specialist, The Children’s Mutual.

One in four parents said they were happy to give their children less as it helps them to learn about money.


Losing a tooth in Northern Ireland is the most lucrative, with children receiving an average of £1.44 per tooth, in London it’s an average of £1.36, and in the Midlands £1.01.


Twelve percent get nothing at all.


Reported by The Daily Telegraph, The Children’s Mutual chief executive David White said, ‘The fall in the value of teeth provides the perfect opportunity for parents to talk to their child about the value of money and the impact of the credit crunch.


‘Talking about the value of money in terms children can easily understand can help them appreciate the importance of saving.’

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