Transforming patients into lifetime members
If you have a practice offering general dentistry, learn the essential strategies to utilise a membership plan and how to keep patients with you for life.
Find out how to identify target patients suited to join your membership, key messages to articulate when promoting membership, and so much more.
Learning outcomes
- Identify target patients suited to join your membership
- The key messages to articulate when promoting membership
- How best to present maximum value in your plan offering
- Overcoming common objections from patients about joining your membership plan
- Ensuring patients remain on plan – how and why.
Speaker: Emma Wilks
Emma Wilks is a business development manager at Patient Plan Direct, covering the central regions of the UK, and is an industry expert in NHS to private conversions, having helped several practices make successful transitions in recent times.Speaker: Dan Broadbent
Dan Broadbent excels at implementing dental plans within his clients' practices. He brings a deep passion for the dental industry that's truly in his blood, stemming from a family background in the field.
Speaker: Ashley Latter
Ashley has delivered over 36,000 hours of business coaching to the dental industry all over the world, more than anyone else on the planet. Simply, he is the best at getting dentists and their teams to communicate with their patients, which results in a world-class patient journey, more patients saying 'yes' to treatment plans and increased profits for the practices. His latest book, The Perfect Dental Consultation- The Eight Essential Steps to Increasing Your Treatment Plans, will be out in early August.
This Continuing Professional Development (CPD) activity fully complies with the CPD requirements of the General Dental Council. FMC certifies this activity for one hour of enhanced CPD in the subject of Transforming patients into lifetime members.
This CPD meets the criteria for the GDC’s development outcome B.
