Tuesday
15
July
Webinar
From chaos to clarity: how the right CRM transforms your patient journey
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1CPD
1CPD
Dentistry Webinar - Live
15 July 7:00pm London

From chaos to clarity: how the right CRM transforms your patient journey

Speaker: David Nelkin
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From chaos to clarity: how the right CRM transforms your patient journey

In this webinar, David will explore how a dental-specific CRM can transform your patient journey from first enquiry to long-term retention.

Attendees will how to automate nurturing, integrate seamlessly with your PMS, and convert more patients using AI-powered insight and real-time communication channels like Whatsapp.

Discover how leading practices are increasing treatment uptake and reducing admin stress through smart, connected systems.

Learning objectives

  • Identify bottlenecks in your current patient journey caused by missed follow-ups, poor communication, or disconnected tools
  • Implement a high-performing CRM strategy that nurtures leads for 12-18 months with pre-built email journeys and intelligent segmentation
  • Use AI-powered lead scoring and sentiment analysis to focus your team’s time on the patients most likely to convert
  • Maintain real-time, two-way Whatsapp communication with patients – even after Meta’s 24-hour reply window – to improve response rates and engagement
  • Integrate CRM and PMS systems to create seamless workflows from enquiry to chairside, enabling better tracking, reporting, and team alignment.

Speaker: David Nelkin

David Nelkin is the founder and CEO of Xcelerator Dental, a specialist dental marketing agency focused on practice growth.

With over 11 years of experience working with more than 200 dental practices, David is recognised as a thought leader in dental marketing. Under his leadership, Xcelerator Dental has won multiple awards, including Website of the Year at all three major dental awards in 2024 and CSR awards for sustainability initiatives.

David is passionate about simplifying the path to growth for dental practices.

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This Continuing Professional Development (CPD) activity fully complies with the CPD requirements of the General Dental Council. FMC certifies this activity for one hour of enhanced CPD in the subject of From chaos to clarity: how the right CRM transforms your patient journey.

This CPD meets the criteria for the GDC’s development outcome B.

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