We hear from business leader Steve Pateman, whose story inspired the iconic broadway musical Kinky Boots, on breaking away from the band waggon.
Steve reflects on adaptability, innovation and timeless business lessons relevant to dental professionals.
He explains how his traditional family footwear business struggled with rapid market changes, global competition, and currency shifts, forcing him to adapt.
A turning point came when he identified an underserved niche market for high-quality, fashionable footwear in extended men’s sizes, leading to business reinvention.
You can now watch on Youtube and listen on Spotify.
Topics include:
- Adaptability in fast-changing industries
- Clear, personal communication with customers and teams
- Respect, inclusivity and approachability in customer relations
- Evaluating the value of innovation before committing
- Strong leadership and staff engagement.
Listen to other episodes below:
- Dental professionals – here’s why you are capable of more than you think
- Why I wouldn’t change my disability: lessons in resilience from a Paralympian
- What dentistry can learn about community from BBC radio presenter Nadia Ali
- Dentists – disrupt or be disrupted: business lessons from a former airline managing director
- Simplify to succeed: how better organisation can reduce stress and improve your dentistry.
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