A dental clinic is set to open inside the world-renowned department store Harrods – the first dental group to do so in the store’s history.
Owned by dental brand Rüh Dental, it will be located within the store’s Wellness Clinic on the fourth floor, which offers a range of bespoke holistic and aesthetic treatments.
The dental clinic will provide a variety of same-day cosmetic and orthodontic services, including teeth whitening, hygiene and polish, smile makeovers, and dental implants.
Patients will also have access to advanced cosmetic treatments such as Invisalign, clear aligners, porcelain veneers, and composite bonding.
In addition, a dedicated treatment coordinator will be on hand to tailor treatment plans to individual needs and enhance the patient experience, in line with the luxury service of the Harrods brand.
Set to open in July, it will be the fourth clinic in the Rüh Dental chain, joining existing locations in London’s Notting Hill Gate and Fleet Street, as well as Spinningfields in Manchester.
‘Dream come true’
Dr Zayba Sheikh, Rüh Dental CEO, said: ‘To say we are thrilled to be opening in Harrods is an understatement. This partnership is beyond a dream come true.
‘It is a true privilege to be offering first-class dental care in one of the most prestigious settings.
‘We aim to inspire people’s confidence by delivering the highest level of cutting-edge cosmetic dentistry excellence on a global scale.’
She added: ‘The whole Harrods experience came through relationship building and credibility on who we are, what we do, and the results that we have delivered. They really did their background checks on us which gives us so much credibility.
‘No other dental brand has ever been in Harrod’s in its history, so for us it’s a really big achievement that we have the opportunity to introduce cosmetic dentistry to its clients.’
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