FMC strengthens its move into practice services with the acquisition of Xcelerator Dental

FMC, the UK’s leading dental media and practice service provider, is pleased to announce the acquisition of a majority stake in Xcelerator Dental, a specialist provider of growth-focused services for dental practices across the UK.

This acquisition reflects FMC’s commitment to supporting dental professionals by expanding its capabilities to better help practices drive efficiency, scale their operations, and ultimately deliver even better patient care.

Xcelerator Dental has distinguished itself by offering bespoke, results-driven marketing solutions that deliver sustainable growth for dental practices. Unlike traditional service providers offering standalone lead generation tools, Xcelerator Dental provides an integrated, multichannel approach that ensures practices receive the best return on their marketing efforts. Xcelerator Dental has built its reputation on delivering not just lead generation, but full-funnel marketing strategies that help practices turn interest into long-term patient relationships.

Through this acquisition, Xcelerator Dental will retain its independence under the leadership of David Nelkin, while gaining access to FMC’s industry expertise and infrastructure. This combination ensures continuity for clients while enabling Xcelerator Dental to enhance and expand its offering through a trusted and strategic partnership.

By joining forces, Xcelerator Dental will complement FMC’s existing services, enabling us to provide even more comprehensive support to dental practices, including its market-leading content platforms, online education, compliance and direct growth strategies.

Delivering ‘real value’ to UK practices

David Nelkin, CEO of Xcelerator Dental, said: ‘Our mission at Xcelerator Dental has always been to help dental practices grow in ways that make a real difference to their business. We simplify that path to growth and remove marketing stress so practices can focus on exceptional patient care. We’re committed to strategies that deliver clear, tangible results that go beyond typical service offerings.

‘Joining FMC amplifies our ability to fulfil this mission by connecting us to their extensive resources and industry-leading platforms, while fostering the trust and alignment that leads to lasting success.’

Craig Welling, CEO of FMC, added: ‘FMC has spent 30 years supporting dental professionals, so we understand the pressures and opportunities they face. The addition of Xcelerator Dental strengthens our ability to help practices grow in a meaningful way.

‘Together, we’re offering a service that goes beyond marketing, one that focuses on efficiency, scalability and, ultimately, practice success.’

This acquisition reflects FMC’s ongoing focus on supporting the dental profession with practical, effective solutions that deliver real value to practices across the UK. The partnership extends FMC’s trusted brand and expertise into hands-on, growth-focused solutions for UK dentistry, enhancing the resources available to dental practices and helping them to achieve their full potential.

For more information, visit www.xceleratordental.com/

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