Online Dentistry Show: Anna Middleton – utilising social media to enhance oral health

Coming this September, the Online Dentistry Show is putting on the very first virtual exhibition in UK dentistry with support from gold sponsors, PhilipsComing this September, the Online Dentistry Show is putting on the very first virtual exhibition in UK dentistry with support from gold sponsors, Philips.

The first-of-its-kind event is coming on 4 and 5 of September. With a host of industry leaders and speakers, delegates can also get 12 hours of free enhanced CPD.

The event will allow delegates to walk through a virtual exhibition hall. As a result, they can talk directly with suppliers via video link, audio or live chat.

Covering the GDC’s most pertinent recommended topics, it will also host leading speakers from around the profession.

Additionally, the entire event is completely free to attend. To register, simply visit

Anna Middleton

Award-winning hygienist Anna Middleton will deliver a lecture titled: ‘How to utilise social media and the internet to enhance oral health promotion.’

‘More people are turning to the internet for their information,’ Anna says.

‘Utilising social media and the internet can enable patients to connect with credible professionals. Access to dental care has been difficult at times for people and again, remote contact can help to overcome this barrier.

‘Utilising digital communication can be used as a tool for consultations and treatment planning, but also as a valuable platform to help coach patients in the prevention of dental diseases.

‘From a clinician’s point of view, this can help screen patients and their needs. It also frees up surgery time for treatment, allowing for improved time management to provide better care for more patients. Therefore, having an online presence can increase visibility of services and in turn revenue.’

The live lecture will take place on Saturday 5 September, from 15:15 to 16:15.

Why are you sponsoring the Online Dentistry Show?

A spokesperson for Philips said: ‘Philips is a leading health technology company focused on improving people’s health and enabling better outcomes across the health continuum from healthy living and prevention to diagnosis, treatment and home care.

‘Philips already leverages advanced technology, and deep clinical and consumer insights to deliver integrated oral health care solutions. However, we understand it’s more important than ever to embrace communicating digitally.

‘By attending the Online Dentistry Show, we can continue to share with the dental profession ideas, education and solutions for patient care in this revolutionary digital exhibition style.’

To register visit

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