Showcase returns to the metropolis

Dental Showcase is back in London this October, and it’s better than ever.

Dental Showcase returns to London’s Excel arena on 4-6 October for what will be the industry’s best show to date. The logo for this year’s event features the famous London Underground, and just as the tube gives London the mobility it needs to give it the edge, Dental Showcase will provide you with the knowledge and insight you need to keep abreast.

An investment in knowledge pays the best interest

The lecture programme at this year’s Dental Update Theatre, chaired by the charismatic Professor Trevor Burke, will cover various topics, with leading academics exploring the latest research and techniques. You can be sure that what you learn will be relevant to what you practice day-to-day in your surgery.

Running concurrently with the Dental Update lectures will be live demonstrations in the new Digital Practice Theatre. The application of technology is core to these lectures, and as its moniker suggests, this event will utilise revolutionary new technology, introducing an interactive element to the live demonstrations taking place each morning. It’s ‘wet fingered’ dentistry by proxy!

The afternoon sessions will give you a look into ‘tomorrow’s world’ with discussions and reviews of the latest technology accessible to dentistry. Pioneers and practitioners will talk you through its evolution and application.

If you want to get up close and personal with those influencing government policy, then you won’t get a better opportunity than hearing Sara Hurley, chief dental officer (CDO) for NHS England, talking each morning about the development and provision of dental services.

The Thursday morning session will be available to dental societies only, but Friday and Saturday are open to all on a first come, first served basis. It is anticipated that these briefings will engender much debate, which can be continued at the CDO Zone, where panel discussions will run throughout the three days.

Tomorrow’s world, today

Aside from the lectures, the main attraction for many visitors is to peruse the latest trade innovations under the convenience of a single roof. There will be over 350 exhibitors at this year’s show, many of them choosing to launch new products at the event.

If you like to try before you buy, and be sure you’ve thoroughly researched all possibilities, this is your ideal opportunity.

To register attendance at Dental Showcase, or for more information, visit

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