Private Dentistry Awards: the journey of a lifetime

Even the longest journey has to start with a single step, and for many practices, submitting an entry to the Private Dentistry Awards is exactly that.

Don’t fall into the trap of thinking that life is only about the destination – or that these awards are the culmination of your practice’s journey.

Building a leading private practice and compiling an award-winning entry are just the beginning of a process that can catapult you to a bigger and brighter future. Who knows what paths success will lead you down?

Starting point

When entering the awards, each and every practice begins at exactly the same place – with a list of categories and a decision to make regarding which ones to enter. Indeed, with 15 categories to choose from, there really is a wealth of opportunities.

So, the first thing to do is read the category criteria and decide where your practice fits in. The category list can be found here.

The journey

With the deadline fast approaching, this stage of your journey will be over before you know it!

But, as with everything, the key is in the planning. Be sure to know what you need to pack in your entry, and don’t leave everything to the last minute; you are sure to forget something.

Once you know which categories you’d like to enter, carefully read over the criteria and take note of what the judges will be looking for. Next comes the exciting stage of creating your entry!

You have 750 words in which to explain why you should win a Private Dentistry Award. Be creative but use them wisely; you’ll be surprised at how quickly they disappear.

The destination

Of course, the journey doesn’t stop once you’ve posted your entry to us. The judging panel then gets the tricky task of selecting the finalists. Keep reading Private Dentistry, where we will be revealing the full list of finalists come the autumn.

These finalists will then be invited to join us for an evening of celebration and merriment at the prestigious Private Dentistry Awards ceremony in London.


Once the ceremony is over, winning dentists and practices are encouraged to use their win to maximum effect – it makes for an excellent story in the local press.

Past finalists and winners have used the awards in their practice marketing and helped promote the top-notch service they give to patients.

Used effectively, winning a Private Dentistry Award can help practices attract new patients and encourage existing patients to refer friends and family through word of mouth.

So, what are you waiting for? Start your Private Dentistry Awards journey today!


PD Awards 2014

PD Awards Sponsor Strip 2014.indd


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