Released

March 2021

Webinar

On Demand: 3shape Trios – how my intraoral scanner and patient excitement applications are a cornerstone of my cosmetic dentistry

Speaker(s): Robbie Hughes, Charlie Laity

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Webinar Details

The Speakers

3shape Trios – how my intraoral scanner and patient excitement applications are a cornerstone of my cosmetic dentistry

Learn about the key benefits of using a digital intraoral scanner in your practice, how to better engage with your patients and increase case acceptance using 3shape Trios.

We will cover digital versus conventional impression taking, scan and send-to-lab workflow, how to reduce infection risk by using a digital workflow, in-house design and production apps, and also take a look at 3shape's Smile Design and Treatment Simulator applications.

Speaker: Robbie Hughes

Dr. Robbie Hughes – Founder & CEO, Dental Excellence UK, Dental Excellence Lab, Avant Garde Dentistry, Same Day Smile®️

Dr. Robbie Hughes, a distinguished graduate of the University of Liverpool (2008, with honours), has established himself as a leading innovator in UK private dentistry. From early in his career, Robbie focused on excellence in cosmetic and restorative dentistry, earning numerous awards for clinical distinction and performance.

He has pursued extensive postgraduate training alongside global industry leaders, earning certificates and diplomas in implantology, restorative and aesthetic dentistry, orthodontics, full mouth reconstructions, composite bonding, and digital smile design. Robbie is also a respected Key Opinion Leader for companies including Align, Ivoclar, Sprintray, Exocad, 3Shape, and Ray, reflecting his expertise in both clinical and technological innovation.

Robbie is the founder of four synergistic companies, each designed to modernise UK dentistry through technology-driven workflows, quality care, and predictable outcomes:

• Dental Excellence UK – A multi-site super clinic delivering advanced patient care.

• Dental Excellence Lab – A digital lab providing precision restorative solutions.

• Avant Garde Dentistry – A complete system for dentists, combining advanced training in digital workflows, smile makeovers, orthodontics, and aesthetic restorations with mentorship in marketing, content creation, team development, and consultation conversion. Each dentist benefits from lab support and treatment planning under Robbie’s supervision, ensuring high predictability and exceptional results. Live, one-to-one, group, and online training sessions offer flexible learning formats, with new programmes launching in April 2026.

• Same Day Smile®️ – A patient-facing solution widely adopted by dentists, providing rapid, high-quality aesthetic results.

Avant Garde Dentistry represents Robbie’s vision for a new era in private practice, integrating digital innovation, standardised quality, and patient-focused care while equipping dentists with professional and business development tools.

Committed to continual professional growth and pioneering patient-centred practice models, Dr. Robbie Hughes continues to redefine modern UK dentistry, blending clinical excellence, innovation, and education.

Speaker: Charlie Laity

Charlie Laity is an Product and Application Specialist at 3Shape UK. He is the chief educational specialist for 3Shape’s Clinical Solutions, such as TRIOS, TRIOS Design Studio and 3Shape's Orthodontic Solutions. Charlie is a qualified Dental Technician, with a BSc in Dental Technology, and used 3Shape’s digital innovations in a commercial environment before his employment with 3Shape.