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Customer reviews: the easy way and the hard way
Stewart Roode looks at alternatives to Google for patient reviews. You’ll probably be aware that Google reviews are like gold…
Dentistry
Time to be a winner
Some orthodontic practices are better at marketing than others, but, Malcolm Counihan asks, how hard is it to join the…
Orthodontics
‘There are no ugly women, only lazy ones’
Ernie Wright says it was terribly un-politically correct when she said it, but business magnate Helena Rubinstein’s famous quip ‘there…
Aesthetic dentistry
An ideal system
Lloyd Price reveals the cogs needed for achieving a smooth transition to a stress free and successful tomorrow Your practice…
Private Practice
Listen and learn
Sam Brice, marketing manager at DPAS Dental Plans, explains the importance of customer feedback. For any successful business, keeping clients…
Dentistry
Rave reviews take Practice Management Conference to Scotland
Practice Plan introduces its Practice Management Conference and explains what you can expect to see there. Are you looking to…
Dentistry
Thinking of going private? Time to embrace marketing into your practice
Les Jones discusses how important it is to market your practice if you’re looking to go private, and gives some…
Dentistry
A year in Dentistry
Sam Brice, marketing manager at DPAS Dental Plans, gives a whistle-stop tour of DPAS’ year of articles in Dentistry. Over…
Dentistry
Michael Watson reviews the latest advice about the danger of counterfeit dental equipment
The expression ‘If it sounds too good to be true, it probably is’ probably goes back 500 years or more,…
Dentistry
Avoiding counterfeit dental products in your practice
There’s no denying that the internet is the most convenient way to purchase from a company you already know, but…
Private Practice
Dental marketing in the digital age
This year has already seen some of the biggest changes in dentistry yet. As the economy slowly lifts, the move…
Dentistry
Using an online booking system
Despite having an online booking system on our existing practice website, we wanted to upscale and enlist some professional support.…
Dentistry
Open your practice to online reviews
Whether we do it using a desk-based computer, tablet or smartphone, the internet has become the first port of call…
Dentistry
UK private dental costs
The research from Whatclinic.com looked into the fees charged by more than 11,000 dentists around the UK. The results revealed…
Dentistry
The power of the online reviewer
Online has become the first place for everything; whether it’s knowledge, purchases or entertainment, we either 'Google it' or find…
Dentistry
Social media rules, OK?
Many of us are aware of the power of social media – a new people power. Facebook, Twitter, LinkedIn and…
Dentistry
The new business roundabout
I am always hearing that, for all the years it takes to train to be a dentist, there is probably…
Dentistry
Practice marketing – the good, the bad and the ugly!
Shaz Memon has worked closely with me and my practice for several years. He offers a fresh perspective on all…
Dentistry
International role for dental school academic
Peninsula Dental School, Plymouth University, is hosting a new international research initiative, the Cochrane Agenda and Priority Setting Methods group.…
Dentistry
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