Simon Reynolds

Simon Reynolds

Author at Dentistry Online

Simon Reynolds is a director of Barker PR and has almost a decade of experience of working in the dental industry, having previously held commercial and marketing roles within the industry at a director level.
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Selling skills

Simon Reynolds offers his top tips on how to become someone that people buy from. Dental practices are healthcare establishments, there to provide a service to help people achieve good oral and overall health. However, they are also small businesses, and to survive and thrive they need to turn over a profit. For many practices, … Continued

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Read all about it!

Simon Reynolds provides his top tips for creating an engaging email newsletter. Email newsletters are a great way to keep both existing and potential patients informed about what’s going on at your practice. They are also an excellent reminder about your service in general; just seeing a newsletter fall into their inbox may be enough … Continued

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Are you suffocating?

Simon Reynolds discusses how successful delegation can give you more breathing space. I think we can all agree that becoming a dental practice owner is an exciting but huge task that leaves you with a lot more on your plate than you had when you were an associate. The great news is that you’re now … Continued

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Communicating to grow

Simon Reynolds of Patient Plan Direct suggests key communicational tactics to nurture growth of a healthy base of private payment plan patients Irrespective of the nature or focus of a private or mixed dental practice, or the demographic of a practice’s patient base, a dental payment plan is a proven means of; nurturing patient loyalty, … Continued

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Coming soon from Patient Plan Direct

Simon Reynolds introduces Patient Plan Direct’s new enhanced plan administration portal. As part of Patient Plan Direct’s continued investment in its practice-branded dental plan solution, benefiting practices thanks to amazingly low plan administration fees, the plan provider has announced work is currently underway to launch a brand new and enhanced plan administration portal. The new … Continued

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Put your name on it!

Simon Reynolds asks Keith Hayes how he successfully built his private dental offering through practice-branded membership. After 25 years as a partner in a large mixed practice, Keith Hayes began to consider how he could build a private practice alongside his NHS commitment. Keith spoke to a number of colleagues about his ideas of setting … Continued

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In-house patient plan: yes or no?

Simon Reynolds discusses key considerations in managing a patient membership plan ‘in-house’. Often the rationale for a DIY project is the perception that doing ‘it’ ourselves is likely to be lower cost and will enable us to achieve our desired outcomes in line with specific objectives. We adopt the mind set of ‘how hard can … Continued

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A lack of exploration?

Simon Reynolds, commercial director of Patient Plan Direct, shares his view that some practices are hampering their potential success by not taking the time to review how they run their practice and explore alternative methods and suppliers. Last month’s fantastic 20th anniversary edition of Dentistry showcased how much the industry has developed in a relatively … Continued

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